Enterprise-Level Strategic Uses of Technology At Baderman Islands

The advent of information technology and other technological products has lead to a more competitive market environment for different organization. In this regard, more and more companies and institutions are trying to invest on innovative and technology-specific products, and Baderman Islands is never an exemption. Accordingly, technological innovation for products and servers is known as integrated principle of technology and development to be able to meet current demands of the target market. In various ways, technological innovation is said to have specific use in enterprise-level of an organisation.The alignment of technology with the business strategy of the company is important. Primarily, the main goal of this paper is to determine the enterprise-level strategic use of technology at Baderman Islands. Overview of Baderman Islands Baderman Island is known as an independent, all inclusive resort destination with various features from hotels, restaurants, convention centre and ot her leisure activities that a tourist is looking for. It is an island resort community with vast essentialities to give innovative services to sustain their competitive advantage.The management of the company aims on providing quality tourisms services for their target market. In doing so, the company is pursuing technological innovations to be more distinctive and add to the entire experience of their target market. Enterprise-Level Strategic Use of Technology In order to sustain competitive position in the marketplace, the company has adapted technological innovation which specifically focuses on the Dolphin Boat by Innerspace Technology. The alignment of this technology has enterprise-strategic use for Baderman Island’ includes the following.The first strategic use of this technology is to meet and satisfy customer demands. Since tourists in this generation are seeking for an island retreat which provides business, leisure and other escapades and extraordinary experiences, the company considers technological alignment to provide the needs of the customer for an island-getaway. This technological innovation can help the company to provide distinctive and effective service provision. It is said that the successful and effective alignment of the company’ management, staff and technology, is important for attaining customer satisfaction.Such alignment begins with the purposeful alignments of the company’s operations employed by Baderman Island’s management (Johnston & Clarke, 2001). Another enterprise-level strategic use of technology with Baderman Islands is with regards to the enhancement of the management system of the company. By considering technologically innovated products such that of the Dolphin Boat, the company will be able to enhanced their differentiation strategy, and business strategy of the company which include the management skills and resources.In addition, the company will be able to improve their creative flair, product engineering, strong marketing abilities and strong capability in basic research. Furthermore, as part of the enhancement of management system of the company through the alignment of technology, their corporate reputation is also improving to attract more tourists in choosing their tourism services among other competitors (Nickols 2000). Such mentioned skills and capabilities brought by the alignment of technology and business strategy are very important for the company to retain or attract internal and external stakeholders.In addition, strategic alignment of technology and business strategy is associated with the satisfaction of the customers in a way that providing unique services mostly satisfy tourists or clients (Duffy & Ketchand, 2002). Another important enterprise-level strategic use of aligning technological innovation in Baderman is with regards to the improvement and of the service quality of their tourism services. The use of new technology can be able to guide th e company towards the expansion strategy of the company.Accordingly, the central attribute of technological innovation, specifically for the products and services provides by organizations like Baderman Island, is the interaction between the marketing management and the company itself. Things like labour intensiveness, high consumer contact are some of the mitigating features of the alignment of technological expansion and service quality alignment. Hence, technological innovation can provide sensual benefit for the company (Watt, 2007). Part of the business approach of the tourism service industries is their adherence to the context of service quality.Consequently, the context of service quality is considered as the outcome of the strategic alignment of new and technologically improved products and services and service delivery system (Ghobadian, Speller & Jones, 1994), specifically in the case of service industries like Baderman Island. By and large, the underlying principle of bu siness strategy and technological alignment aims to determine and provide the needs of the clients. Through this alignment, the company has been able to have a unifying theme which aligns their service provision, marketing strategy and management system to satisfy stakeholders.The alignment of the technology and business strategy has different enterprise-level strategic uses to sustain competitive advantage of the organization. It is said that the alignment of these aspects should see to it that the company would be consistent in providing high quality among their tourist clients. Reference Duffy, JA & Ketchund, AA 2002, â€Å"Examining the Role of Service Quality in Overall Service Satisfaction†, Journal of Managerial Issues, vol. 10, no. 2, pp. 240+. Ghobadian, A, Speller, S. and Jones, M. (1994). Service Quality: Concepts and Models.International Journal of Quality & Reliability Management, 11(9): 43-66. Johnston, R. & Clark, G. (2001). Service Operation Management. 1st Ed ition. London: Prentice Hall. Nickols, F 2000, Distance Consulting, viewed October 11, 2008 . Watt, P. (2007) â€Å"I Need People that are Happy, Always Smiling: Guest Interaction and Emotional Labour in a Canadian Downtown Hotel† Just Labour, Vol 10, Spring: 45-59 (http://www. justlabour. yorku. ca/volume10/pdfs/04WattPress. pdf) retrieve October 11, 2008 .

Daphnia Dissection

Effects of Drugs on Heart rate Michelle Dilgard Undergraduate Student Education Major Biology Concentration Tennessee Technological University Cookeville, TN 38505 December 3, 2006 Table of Contents Page Abstract 1 Key Words 2 Introduction3-6 Methods and Materials7-8 Expected Results and Benefits 9 Results 10-11 Discussion12 Conclusion13 Literature Cited 14-15 Abstract This experiment is designed to find out how drugs affect heart rate. This experiment will use Daphnia in order to monitor the effects certain drugs have on heart rates.I will observe the changes in heart rate of Daphnia when exposed to Caffeine, Ibuprofen, Alcohol, and Nicotine. I will have several separate samples of Daphnia in my study. Each community will be exposed to a different drug and observe how the heart rate of the Daphnia changes accordingly. I believe the Daphnia heart rate will increase when the Daphnia are exposed to Caffeine and Nicotine because both of these drugs are stimulants. I believe the Daphnia heart rate will decrease and slow down when the Daphnia are exposed to Ibuprofen and Alcohol.This experiment will show not only the effects of these drugs on Daphnia but also what they similarly do to the human body when it is exposed. Daphnia are used as a humane alternative to Humans when performing this type of experiment. The results on the Daphnia will be very similar to how the human heart would react if exposed to these drugs. Key Words Nicotine Alcohol Caffeine Ibuprofen Effects of Drugs Daphnia Magna Heart rate Drugs Heart Introduction My experiment deals with the affects of different drugs on the heart rate of daphnia. I will focus on the daphnia’s body itself first.Then I will give information pertaining to the drugs used: Caffeiene, Ibuprofen, Alcohol, and Nicotine. Daphnia are small crustaceans that live in the water. They are commonly called water fleas. Daphnia are freshwater zooplankton and consume phytoplankton and some other zooplankton as well. The daphniaà ¢â‚¬â„¢s bodies are transparent and their internal structures can easily be seen. The heart is the internal organ I focused on within the daphnia. The heart can be easily seen within the body cavity of the daphnia which made it easy to find and easy to count the heartbeat (Villegas-Navarro 2003).Caffeine is a very important drug to consider because 90% of American consumes caffeine on a daily basis. Half of all American consume more than 300 mg of caffeine a day which makes it America’s most consumed drug to date. Caffeine is found in coffee, soda, tea, chocolate, etc. Caffeine is known as trimethylxanthine in the medical community. Caffeine can be used as a cardiac stimulant and also as a mild diuretic. Cardiac stimulants increase the heart rate, and diuretics increase urine production. Caffeine is a very addictive drug and operates just like amphetamines such as cocaine and heroin (Nehlig 1992).Caffeine not only stimulates the heart of humans but also the heart of daphnia ( Foster 1997). Ibuprofen is commonly used to relieve pain, tenderness, swelling and stiffness caused by arthritis. It is also used to relieve mild to moderate pain in the body and reduce fever. Ibuprofen is called a NSAIDs. It works by stopping the body’s production of a substance that causes pain, fever, and inflammation. Ibuprofen is most often used to treat arthritis (Cluevers 2004). Alcohol is often used as a solvent in medical drugs, because of its low toxicity and ability to dissolve non-polar substances.Ethanol is often used as an antiseptic, to disinfect the skin before injections are given. When processed correctly Alcohol is drunk in recreation. Alcohol affects the body as a nervous system depressant (Wong 1997). Nicotine like caffeine is a stimulant. This stimulant is found in cigarettes. Cigarettes contain 8 to 20 milligrams of nicotine but when smoke only 1 mg of nicotine actually enters the body. Nicotine can have two effects on the body, it can relax a perso or it can stimulate a person, this is based on the amount and the regularity of smoking or nicotine intake.Nicotine works by causing a releas of adrenaline into the body. Statement of Problem How do certain drugs affect heart rate? Objective/Hypothesis Statement This experiment is designed to find out how drugs affect heart rate. This experiment will use Daphnia in order to monitor the effects certain drugs have on heart rates. I will observe the changes in heart rate of Daphnia when exposed to Caffeine, Ibuprofen, Alcohol, and Nicotine. I will have several separate samples of Daphnia in my study.Each community will be exposed to a different drug and observe how the heart rate of the Daphnia changes accordingly. i. e. Foster 1997 I hypothesize that the Daphnia heart rate will increase when the Daphnia are exposed to Caffeine and Nicotine because both of these drugs are stimulants. I hypothesize the Daphnia heart rate will decrease and slow down when the Daphnia are exposed to Ibuprofen and Alcohol. The null hypothesis to this is: I hypothesize that drugs will have no effect on the Daphnia’s heart rate. Methods and Materials Data Form |Resting Heart Rate |Heart Rate 1 |Heart Rate 2 |Heart Rate 3 | |Alcohol 1 | | | | | |Alcohol 2 | | | | | |Alcohol 3 | | | | | | | | | | | |Ibuprofen 1 | | | | |Ibuprofen 2 | | | | |Ibuprofen 3 | | | | | | | | | | |Caffeine 1 | | | | | |Caffeine 2 | | | | |Caffeine 3 | | | | | | | | | | | |Nicotine 1 | | | | | |Nicotine 2 | | | | | |Nicotine 3 | | | | | ProcedureI used a modified version of the experiment performed by Jasmine Kamai and Varner Allbrett when they studied the effects of Kava on the heart rate of Daphnia. My procedure is as follows: Before beginning my experiment I must mix the drug solutions to be used. First I will dissolve ibuprofen and caffeine tablets into a solution of water in two different containers, that I will later determine what strength to make each. I will also tear open cigarettes and mix the tobac co with water and let sit for 24 hours after which I will drain the water off into a container which will make up my nicotine solution. For alcohol I will just mix vodka and water to a desired strength in a 4th container. Next I will cipher out a daphnia and drop it onto a slide to be viewed under a microscope.I will record its normal heart rate. Next I will add a drop of the alcohol solution and over the next 5 minutes I will record the changes in heart rate after one minute of exposure, 3 minutes of exposure and then 5 minutes of exposure. After recording my results I will dispose of this Daphnia. I will do this same portion of the experiment with two more daphnia. I will then continue with this procedure while using the other three drugs. I plan to use the lab facilities in the Biology Building on Tennessee Tech’s Campus. Along with most of their lab equipment including: microscope, slides, vials, Petri dishes, droppers and other equipment. Materials Water Depression Slide sCover slips Droppers Daphnia Magna Microscope Watch Petri Dishes Daphnia Anatomy Chart Cigarettes 80 proof vodka No-dos Ibuprofen tablets Expected Results and Benefits After performing this experiment I expect to find that the Daphnia’s heart rates will increase with Nicotine and Caffeine because both of these drugs are stimulants and that the Daphnia’s heart rates will decrease with Alcohol and Ibuprofen solution. This experiment will show not only the effects of these drugs on Daphnia but also what they similarly do to the human body when it is exposed. Daphnia are used as a humane alternative to Humans when performing this type of experiment. Results Normal |w/Caffeine |w/Alcohol | |84 |100 |89 | |80 |102 |85 | |86 |105 |90 | |88 |109 |91 | |82 |109 |88 | |84 |103 |85 | |90 |110 |93 | |86 |106 |89 | |80 |90 |84 | |84 |88 |87 | Heart Rate of Daphnia when exposed to Caffeine and Alcohol Change in Heart Rate of Daphnia when exposed to Caffeine Change in Heart Rate of Daphnia when exposed to Alcohol Discussion After performing my experiment I found that Daphnia Magna heart rate greatly increases when exposed to Caffeine. Caffeine is a stimulant and should produce that affect (Nehlig 1992). Caffeine has similar affects on humans (Foster 1997).The heart rate increased anywhere from 10 to 20 beats per minute. As seen in my data table the heart beats sometimes jumped from a normal heartbeat in the 80s to a heartbeat in the 100s when exposed to caffeine. Gerald Adams also found the same result when he tested his hypothesis. I also found that Daphnia’s heart rate slightly increased with the exposure to Alcohol. The heart rate does not have as drastic a change when exposed to Alcohol as it did when exposed to Caffeine. The heart rates just increased by about 5 to 10 beats per minute. As seen in my data table the heart beats only jumped from a normal heartbeat in the 80s to a heartbeat in the 90s when exposed to Alcohol.This was disproved by sever al different experiments (Wong 1997). Wong found that the heart rate of daphnia decreased. Since alcohol is a depressant it should have lowered the heart rate of daphnia. I feel that the increase in stress on the Daphnia may have called this time of increase. When Daphnia is exposed to Nicotine and Ibuprofen, the heart rate of the daphnia could not be seen as any different. (Sollman 1999). Although Cluevers said that there should be a change in the heart rate (Cluevers 2004). Conclusion In conclusion I have determined that the heart rate of Daphnia can be affected by adding different drugs. Daphnia heart rate increased by ten to twenty beats per minute when exposed to Caffeine.Daphnia heart rate increased by five to ten beats per minute when exposed to Alcohol. Unfortunately the results for Ibuprofen and Nicotine could not be seen. There was not enough evidence to determine how the Heart rate changed when the Daphnia were exposed to Ibuprofen and Nicotine. By doing this experiment i t can be assumed that the some of the same reactions could be found if Humans are exposed to these Drugs. Literature Cited Cluevers, Michael. 2004. Mixture toxicity of the anti-inflammatory drugs diclofenac, ibuprofen, naproxen, and acetylsalicylic acid. Exotoxicology an Environmental Safety 59: 309-315. Foster, Rachel. 1997. A stroboscopic method to investigate the effect of caffeine on Daphnia hear rate.Journal of Biological Education 31: 253-255. Nehlig, A. , J. L. Daval, and G. Debry. 1992. Caffeine and the central nervous system: mechanisms of action, biochemical, metabolic and psychostimulant effects. PubMed. com. Villegas-Navarro, Arturo, Esperanza L. Ross, and Jose L. Reyes. 2003. The heart of Daphnia magna: effects of four cardioactive drugs. Comparative Biochemisty and Physiology Part C Toxicology and Pharmacology 136C: 127-134 Wong, Diana C. L. , Philip B. Dorn, and Eric Y. Chai. 1997. Acute toxicity and structure-activity relationships of nine alcohol ethoxylate surfacta nts to fathead minnow and Daphnia magna. Environmental Toxicology and Chemistry 16: 1970-1976. . Appendix Normal |w/Caffeine |w/Alcohol | |84 |100 |89 | |80 |102 |85 | |86 |105 |90 | |88 |109 |91 | |82 |109 |88 | |84 |103 |85 | |90 |110 |93 | |86 |106 |89 | |80 |90 |84 | |84 |88 |87 |

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The hatchback segments has totaled to 56% of the entire passenger car sales in India. This comes to 355857 units. This clearly shows the popularity of smaller cars in the Indian market. Alto continues to be the top selling brand with 17422 in July. It is followed by Swift (11421) and Wagon R (9582) – all Maruti brands. This is an indication of how well the Maruti team has understood the Indian market. i 10, I 20, Nano, Beat, Figo, Santro Polo are some of the high selling models in these segments and these models continue to clock more than 3000 units monthly. Nano has been a disappointment so far with huge expectations but it is showing some kind of resilience off late. As a segment, the Utility segment is showing the maximum growth. In fact, this segment has outclassed the other popular segments of A, B 1 B 2. With 128110 units under its hood in the 1st quarter, the segment is definitely making some good progress. Maruti’sErtiga, Mahindra’s XUV 500 Bolero has been instrumental in pushing the volumes of this segment. Innova and Omni too are raking in good numbers. What has been disappointing is the performance from the Tata Motors stable Venture, Safari and Sumo have been showing steady decline in the numbers per se but definitely possess huge potential to challenge the other models. Among the sedans, Maruti Dzire continues to lead the pack. With 11413 numbers in July, it is way ahead of its next model Verna (5300). The iconic models of City, Linea, SX4 have been showing consistent under growth and seriously calls for some introspection by their respective manufacturers. Vento Rapid also showed some slack but given the aggression of VW and Nissan, it wont be long before they start to pull in good numbers. Tata’s Indigo and Manza were on a slightly negative terrain all these months but somehow the trend has been reversed in July. 6816 for these 2 models augurs well for the company. D. Indian Automobile Industry : Barriers to Entry (and Exit) Barriers to entry (or, BTE) are anything that hinders the movement of firms into an industry. That is, BTE reduce or eliminate the entry of new businesses into an industry. Sometimes BTE can be almost insurmountable: no new firms can enter an industry. Other times BTE can slow down the entry of new firms: new firms appear but only slow. Very low BTE, however, means that new firms can enter the industry relatively rapidly. What can act as a BTE ? 1. Amount of capital The amount of capital required to enter the auto industry is in billions of dollars. So, very few outsiders can ever hope to enter the industry. This major financial requirement services as a significant barrier to entry for many industries. The auto manufacturing industry is considered to be highly capital and labor intensive. The major costs for producing and selling automobiles include: * Labor While machines and robots are playing a greater role in manufacturing vehicles, there are still substantial labor costs in designing and engineering automobiles * Advertising Each year automakers spend billions on print and broadcast advertising, furthermore, they spent large amounts of money on market research to anticipate consumer trends and preferences 2. Limited capacity of parts suppliers Existing parts suppliers have downsized their operations to the point that they do not have excess capacity. 3. Competition There are already significant numbers of well established competitors. 4.Government regulations The stringent regulations regarding safety, design, emission standards and fuel efficiency may sometimes act as a deterrent. 5. Patent protection laws This may prevent the use of certain innovations at low cost. 6. Marketing Marketing a new brand can be difficult and very expensive. 7. Economies of scale Economies of scale give large producers a significant cost advantage over small rivals. Where a firm has grown very large and significant economies of scale exist, they can have cost competitiveness. New entrants generally start small and therefore, have much higher unit production costs than the giant firms. These new, small entrants find it nearly impossible to survive against the large rival because they just can’t be price competitive given their much larger unit production costs. 8. Entry-deterring behavior A firm can protect itself from competition by deliberately acting in a way that convinces potential competitors not to enter the industry. Some firms spend huge amounts of money on advertising to keep new rivals from starting up business. Or, firms can act exceedingly aggressive if faced with new competition by perhaps starting a major price war every time a new competitor enters their market. Lawsuits against new rivals have been used to drive them out of business or to, at the very least, raise the cost of entering the business to very high levels. 9. Knowledge and Technology Ideas and Knowledge that provides competitive advantage over others when patented prevent others from using it and thus creates barrier to entry. For eg. TATA motors have great knowledge/ experience in the automobile industry and have renowned technological advantage because of the recent acquisition and mergers. 10. Product Differentiation and Cost Advantage The new product has to be different and attractive to be accepted by the customers. Attractiveness can be measured in the terms of the features, price etc. For an entrant to attain this, it requires lot of effort as compared to an established player. TATA Nano is an example where till now, no new entrant has entered as a competitor. Barriers to Exit: Obstacles or impediments that prevent a company from exiting a market. A company may decide to exit a market because it is unable to capture market share or turn a profit or for some other reason altogether. High barriers to exit might force it to continue competing in the market. The factors that may form a barrier to exit include: 1. High investment in non-transferable fixed assetsThis is particularly common for manufacturing companies that invest heavily in capital equipment which is specific to one task. 2. High redundancy costsIf a company has a large number of employees, employees with high salaries, or contracts with employees which stipulate high redundancy payments (layoff costs), then the firm may face significant cost if it wishes to leave the market. 3. Other closure costs. Contract contingencies with suppliers or buyers and any penalty costs incurred from cutting short tenancy agreements. 4. Potential upturn Firms may be influenced by the potential of an upturn in their market that may reverse their current financial situation. 5. Government policies In India, the Industrial Disputes Act, 1947 puts restrictions on employers in the matter of reducing excess staff by retrenchment, by closure of establishments and the retrenchment process involved lot of legalities and complex procedures. Also, any plans of retrenchment and reduction of staff and workforce are subjected to strong opposition by trade unions. E. Role of Non-Pricing Competition Non-price competition refers to firms competing with one another not in terms of reducing the price to attract consumers instead, in form of brand name, advertising, packaging, free home- delivery, free service, sponsorship deals and so on. These are the different forms of non-price competition. The main aim of non-price competition is product development. As products are differentiated in monopolistic competition, to prove and show how ones product is superior than others- colour, appearance, packaging, skill level etc. It is been done to create an inelastic demand for the product. Following parameters can be used for competition instead of reducing cost: Quality: If consumers must choose between two products of the same price but they can see that one is of a higher quality, they generally pick the product of higher quality. In this way, if a firm can figure out how to produce an item at a cost comparable to what its competitor charges but make it of higher quality, that firm may be able to steal the market from its competitor. Now in case of automobiles, within a given price range people generally don’t comprise with the quality aesthetics. For example : Recalls of vehicles sold. Recently, Honda Cars India Ltd recalled 42,672 units of second generation Honda City cars manufactured in 2007 and 2008 to replace their power window switch. HCIL carried out preventive part replacement of power window switch. The company is proactively replacing Power Window Switch which may malfunction in case water or any other liquid enters the driver side window. Honda Cars India is carrying out the part replacement as part of a global exercise by Honda Motor Company to ensure stringent quality standards for its products. However, a problem with this approach is that it may take some time for consumers to realize any difference in quality. Perception and Branding: In some cases, little possibility of quality differentiation exists between two products. However, the long-term sustainability of such an approach may be difficult because, as such brand advantages arise through consumer trends, consumer trends may also lead to their demise. We can take example of Hyundai’s Eon and Maruti’s Alto 800. Maruti being a well-known brand it was difficult for Hyundai Eon to compete with it. Hyundai India offers its Eon fleet within a price bracket of Rs. 2.8 to Rs. 3.8 lakhs in the country. Maruti Suzuki has pitched its Alto 800 models with a slightly humble pricing falling in the range starting from Rs. 2.4 lakhs that goes on till Rs. 3.6 lakhs in the Indian auto market. Sales Comparision between Maruti Suzuki Alto 800 and Hyundai Eon Source: http://blogs.hindustantimes.com/car-nama/2012/07/13/alto-vs-eon-eight-months-on/ Product Design: In some cases, firms may compete by changing the design of their products to make them more appealing without significantly changing production costs or quality levels. Such a strategy can prove effective at stealing business from competitors, but it can also backfire, because it can cause the company to alienate its existing consumers, who may be knowingly choosing the existing design over other products with different designs specifically because it appeals to their tastes. Product Differentiation: Not all consumers are the same. By offering a range of similar products geared toward different market sectors, firms can expand their market base. However, such product differentiation can result in significantly higher overhead costs for production. For example every model has variants in following aspects: Fuel used (petrol, diesel, LPG, CNG) Cost varients (low end to high end with addition of features like sunroof, airbags etc.) Model| Price (INR)| Mileage| Volkswagon Vento PetorlTrendline| 7,29,000| 15.04| Volkswagon Vento Petrol Comfortline| 7,75,805| 15.04| Volkswagon Vento Petrol Style Limited Edition| 8,10,805| 15.04| Volkswagon Vento Diesel Trendline| 8,44,000| 20.54| Volkswagon Vento Petrol Highline| 8,74,805| 15.04| Volkswagon Vento Diesel Comfortline| 8,90,805| 20.54| Volkswagon Vento Diesel Style Limited Edition| 9,25,805| 20.54| Volkswagon Vento Petrol Highline AT| 9,74,805| 14.4| Volkswagon Vento Diesel Highline| 9,89,805| 20.54| Sales Structure: When two firms are competing with similar products, one may be able to enjoy more market share and a deeper level of penetration due to a more effective and aggressive sales structure. By engaging in direct sales, firms can appeal to prospective buyers who otherwise would not feel compelled to buy due to advertising or other kinds of marketing. Multilevel marketing is one way in which firms rapidly build their consumer base. However, by turning buyers into sellers as well, such schemes may require significantly higher prices. A typical supply chain in Indian Automobile Industry Source: ImaginMor, Inderscience Enterprises Ltd and United Nations Industrial Development Organisation The description and the role of each of the contributors to the supply chain are discussed below. Third Tier Suppliers: These companies provide basic products like rubber, glass, steel, plastic and aluminium to the second tier suppliers. Second Tier Suppliers: These companies design vehicle systems or bodies for First Tier Suppliers and OEMs. They work on designs provided by the first tier suppliers or OEMs. They also provide engineering resources for detailed designs. Some of their services may include welding, fabrication, shearing, bending etc. First Tier Suppliers: These companies provide major systems directly to assemblers. These companies have global coverage, in order to follow their customers to various locations around the world. They design and innovate in order to provide â€Å"black-box† solutions for the requirements of their customers. Black-box solutions are solutions created by suppliers using their own technology to meet the performance and interface requirements set by assemblers. First tier suppliers are responsible not only for the assembly of parts into complete units like dashboard, breaks-axel-suspension, seats, or cockpit but also for the management of second-tier suppliers. Automakers/Vehicle Manufacturers/Original Equipment Manufacturers (OEMs): After researching consumers’ wants and needs, automakers begin designing models which are tailored to consumers’ demands. The design process normally takes five years. These companies have manufacturing units where engines are manufactured and parts supplied by first tier suppliers and second tier suppliers are assembled. Automakers are the key to the supply chain of the automotive industry. Examples of these companies are Tata Motors, Maruti Suzuki, Toyota, and Honda. Innovation, design capability and branding are the main focus of these companies. Dealers: Once the vehicles are ready they are shipped to the regional branch and from there, to the authorised dealers of the companies. The dealers then sell the vehicles to the end customers. Parts and Accessory: These companies provide products like tires, windshields, and air bags etc. to automakers and dealers or directly to customers. Service Providers: Some of the services to the customers include servicing of vehicles, repairing parts, or financing of vehicles. Many dealers provide these services but, customers can also choose to go to independent service providers. The increased usage of IT at different tiers of the supply chain is on the increase in all the companies in India. An important finding that emerged from the findings was that the integration of supply chain is being done at all the cities in the country i rrespective of the market share. F. Key Developments in Indian Auto Sector Major Developments Investments * Nissan Motor India Pvt Ltd is expecting to sell over 60 per cent more units this year on the back of the launch of its upgraded small car Nissan Micra * Daimler India Commercial Vehicles (DICV) exported its first lot of 64 Fuso trucks manufactured at its Oragadam plant in Chennai. * Mahindra USA, a subsidiary of Mahindra and Mahindra (MM), will set up an assembly and distribution centre, expanding one of the four tractor facilities in North America, by January 2014 * The Japan-based automobile manufacturer Isuzu Motors local subsidiary Isuzu Motors India has entered into an agreement with Hindustan Motors (HM) for contract manufacturing of Isuzu SUVs and pickup trucks * A year after introducing the popular MINI range of cars in India, luxury car maker BMW has started local production of MINI Countryman at its facility in Chennai * New Holland Fiat India plans to invest Rs 1,100 crore (US$ 184.56 million) to set up a new green-field plant in Maharashtra and also to increase its tra ctor manufacturing capacity by 50 per cent in the next three years * Hero MotoCorp has bought a 49.2 per cent stake in its US-based technology partner Erik Buell Racing (EBR) for US$ 25 million. This is Hero MotoCorps first-ever equity purchase in an overseas company. Also, Hero MotoCorp has entered into the African continent with launch of its brand and products in Kenya, where it has also set up an assembly unit. The company has also partnered with Ryce East Africa to sell its two-wheelers in the country * Daimler is developing its Indian commercial vehicle operations as an export hub. Daimler India Commercial Vehicles (DICV) will export locally assembled trucks from the conglomerates Mitsubishi Fuso range in 15 markets in Asia and Africa. Government Initiatives The Government of India plans to introduce fuel-efficiency ratings for automobiles to encourage sale of cars that consume less petrol or diesel, as per Mr. Veerappa Moily, Union Minister for Petroleum and Natural Gas, Government of India. The Union Budget 2013-14 announced by Mr. P Chidambaram, the Union Finance Minister, Government of India, in the Parliament on February 28, 2013, had a few add-ons for the industry. The analysis by Deloitte on the Union Budget highlighted the following: * The period of concession available for specified part of electric and hybrid vehicles till April 2013 has been extended upto March 31, 2015 * The basic customs duty (BCD) on imported luxury goods such as high-end motor vehicles, motor cycles, yachts and similar vessels was increased. The duty was raised from 75 percent to 100 percent on Cars / motor vehicles (irrespective of engine capacity) with CIF value more than US$ 40,000; from 60 percent to 75 percent on motorcycles with engine capacity of 800cc or more and on yachts and similar vessels from 10 percent to 25 percent * In addition, an increase in excise duty from 27 to 30 per cent has been allowed for SUVs with engine capacity exceeding 1,500 cc, while excise duty was decreased from 80 to 72 per cent, in case of SUVs registered solely for taxi purposes * An exemption from BCD on lithium ion automotive battery for manufacture of lithium ion battery packs for supply to manufacturers of hybrid and electric vehicles * The excise duty on chassis of diesel motor vehicles for transport of goods reduced from 14 per cent to 13 per cent Moreover, the Government of India allows 100 per cent foreign direct investment (FDI) in the automotive industry through automatic route. The Government also plans to accelerate the supply of electric vehicles over the next eight years. It is expected that there will be a demand for 5-7 million electricity-operated vehicles by 2020. The contribution of automotive sector in the gross domestic product (GDP) is expected to double, reaching a turnover worth US$ 145 billion in 2016, with special focus on export of small cars, MUVs, two three wheelers and auto components, as per the Automotive Mission Plan (AMP) 2006-2016. Road Ahead Global and Indian manufacturers are focusing their efforts to develop innovative products, technologies and supply chains in the industry. Car makers are launching a slew of car models, mostly compact SUVs, in the coming months. The automobile body SIAM expects the launches to be able to brighten the market. Lastly, the vision of AMP 2006-2016 sees India, â€Å"to emerge as the destination of choice in the world for design and manufacture of automobiles and auto components with output reaching a level of US$ 145 billion; accounting for more than 10 per cent of the GDP and providing additional employment to 25 million people by 2016.† G. Major Challenges and Suggested Measures Challenges: 1. Strong decline in economic growth- * It affects the consumer buying behavior- Buyers driven by fear of job loss, moved aggressively to increase their rate of saving. At the same time, high cost and growing longevity of motor vehicles prompted buyers to postpone purchases that they might have otherwise made. * Freezing of credit markets meant cancelledorders, unpaid supplier invoices, and ‘temporarily’ shuttered plants. * High excise duty- 12 % for sub 4 meters cars and 24 % for over 4 meters cars. * High interest rates as well as difficulty to obtain loans for purchase. 2. Duplicate spare parts- Indian market has always suffered from duplicate products and cheap counterfeits. This puts pressure on OEMs to reduce the prices and compete with these cheaper counterfeits. According to the study conducted by market research agency nielson co with acma, 41 % of total spare parts belong to OEMs and OESes, 23 % belong to imported segment and 36 % are duplicate. 3. Lack of infrastructure- Lack of proper road infrastructure, resulting into heavy Traffic has become major concern in most of the cities in India. Parking problem, parking cost adds to it. Bad roads, Bad drivers on road further add to the problem. 4. Availability of skilled man-power- As per data published by NSDC(National Skill Development Corporation), automobile sector in India is going to face a shortfall of 35 million skilled manpower by 2022. Limited availability of skilled manpower is bound to pose a great challenge to the positive growth of the Indian automotive manufacturing industry. 5. High Ownership cost- Small car sales are likely to fall by a couple of percentage points in 2013-14 due to continued uncertainty over income growth, high fuel costs arising from a deprecating rupee and still relatively high inflation.Diesel cars will lose their sheen, particularly in the small car segment, due to the gradual deregulation of diesel prices and the expected fall in petrol prices. 6. IR related issues- The $73 billion automobile sector has witnessed abhorrent industrial unrest in the recent 5 years with disputes in Maruti Suzuki, Hero Honda, Honda Motorcycles and Scooters India, Rico,Hyundai, Ashok Leyland, MRF, Apollo Tyres, Sona Koyo and Toyota Kirloskar Motors Ltd. Thissector, to generate double revenue needs a flexible workforce of 25 million with an amicableatmosphere to hire and fire workers to cope with the cyclical swings in demand for cars, trucksand bikes but the archaic labour laws governing employment of contract labour has fan thesetensions. This speculates the lack of efficient implementation machinery. Industrial unrestsaccompanying murders of the executives have also been committed in 2-3 instances recently,demonstrating the urging to address the issue by the social partners. 7. Global competition— Competition will only increase in the years to come, as more international players enter India and the pace of innovation accelerates. This would elevate both RD and selling and distribution costs, thereby impacting margins. Despite these headwinds, India would continue to remain an attractive market, as volumes across segments are projected to grow at a five-year compounded annual growth rate (CAGR) of over 10 per cent. Suggested Measures India has a very low car penetration about 10 per 1000. This number is expected to become 382 by 2025, this means that there is plenty of room to each automobile giant to grow in Indian market without affecting the volume of other competitors. Few of the following suggested measures may have a bounce back effect on the Indian Automobile Industry; 1. Friendly government policies: Tax benefits for RD development and Skill related investments, subsidies for hybrid vehicles are the measures if taken can boost the Indian automobile sector. Similarly extension of 200 % weighted deduction of R D expense under income tax law andweighted deduction of 150 % for expenditure in skill development by industries seem to be positive steps towards the cause. 2. Healthy Industrial Relations through better contract worker policies: As in most of the developed countries thecontract workers are covered under the social security provisions and are paid at par with the permanent workers. Such transparent policies may definitely promote positive industrial relations and foster industrial growth. 3. Technology up gradation measures-Automobile industry is slowing down, but at the same time we are seeing long waiting periods for new launches, which means people are no longer going for same old trusty brands and models and want more value for their money. Which gives me hopes that if Auto makers focus on launching more new models and more global launches they will surely find customers. 4. Promoting Hybrid vehicles or better fuel efficiency—To counter the problems of high fuel prices, it’s the need of the hour to develop higher fuel efficient products and also the products running on alternative fuel to decrease the ownership cost. For this concession on import duty on specified parts of hybrid vehicles are necessary. Stringent laws and strict exercise to eliminate spurious auto-spare part business. 5. Ensuring easy loan availabilityThe industry should also approach the banks and NBFCs for better and easier loan availability to the car buyers. 100% finance and lower EMI with longer loan tenure will definitely help.

History of Psychology as a Scientific Discipline

History of Psychology as a Scientific Discipline DEVELOPMENT OF PSYCHOLOGY The commencement of the history of psychology is difficult to determine, essentially for the reason that it is hard to found accurately what psychology is. Instead, we can simply point that psychology is the study of the mind and its functions particularly those disturbing comportment in a given context.[SD1] One way to think about the olden times of psychology is to categorize the different theorists and theories into â€Å"sections† (or schools of thought). Each section is a manner of thinking about human mind and actions that actually dominated the field for a certain epoch until a new manner of considering psychology started to control the field.[SD2] The Beginnings of Psychology The most primitive origins of psychology are, predictably, found in the primeval cultures of Greece, Egypt, China and India. While modern psychology reveals the discipline’s rich and diverse history, the roots of psychology fluctuate considerably from present conceptions of the field. From its initial beginnings, psychology has been confronted with several questions. The initial interrogation of how to describe psychology help out to establish it as a science distinct from physiology and philosophy. Further questions that psychologists have faced all through history comprise: Is psychology truly a science? Should psychology emphasis on visible behaviors, or on inner cerebral processes? What subjects and problems should psychology be dealing with? What scientific methods should be used to study psychology?[SD3] Psychology itself had a long history, as a topic within the fields of philosophy and physiology. The initial psychological fundamentals are deep-rooted in philosophy. While the great philosophical dissimilarity between mind and body in western believed can be originated to the Greeks, it is to the powerful work of Renà © Descartes, French mathematics, philosopher and psychologist that we owe the concept of dualism that stated that the mind and the body were two dissimilar things that interrelate to create the human experience. Today psychology is still related with several of the fundamental philosophical enquiries that thinkers were considering many years ago such as the correlative contributions of nature vs. nurture. Early philosophers have recourse to techniques such as observation and judgment while modern psychologists made use of scientific ways to investigate and derive conclusions about human notion and actions. Early physiology enquiry on the mind and actions had an outstanding influence on psychology, essentially giving rise to the application of scientific methods to the study of human mind and behavior. [SD4] Psychology emerges as a separate discipline. Psychology took so long to emanate as a research-based field because it required time to mingle. Interpreting behavior, thoughts and emotions is challenging, which may possibly demonstrate why it was basically disregarded between ancient Greek times and the 16th century. Wundtian Psychology and Structuralism Psychology as a research-based subject began to spring in the 1800’s. Wilhelm Wundt (1832-1920) is recognized with founding the first psychology laboratory in Leipzig, Germany in 1879.Generally reckoned as the father of psychology, we[SD5] might credit the founding to Wundt in 1874 when he composed his first textbook issued as â€Å"Principles of Physiological Psychology†. Wundt actually made use of scientific methodologies especially his primary method of research which was â€Å"introspection†. Wundt was concerned in studying the mind and conscious involvement. He maintained the point that the investigation of mindful thoughts would be the key to know the mind. His method to the enquiry of the mind was revolutionary in that it was founded on methodical and rigorous reflection, setting the groundwork for modern psychological research.†.Introspection was a practice used by investigators to term and examine their personal internal thoughts and emotions throughout a research experience Introspection subsisted for a few times and is still used today in present neuroscience study; nevertheless many scientists slate the use of introspection for its lack of experimental approach and fairness. Structuralism Becomes Psychology’s First School of Thought Structuralism emerged from Wundts concepts. Edward B. Titchener, an English instructor who was an apprentice under Wundt’s management, elaborated upon Wundts ideas and used them to establish the theory of structuralism, which aim to comprehend the mind as the â€Å"sum of varying underlying parts†. The ultimate objective was to understand the brainpower. He assumed that if the rudimentary constituents of the mind could be demarcated and classified, then the structure of mental processes and higher thinking could be resoluted. Using Wundt’s primary method that is introspection, however with strict guidelines, Titchener’s volunteers would try to crack down their responses and reactions to the most root feelings and discernments. Structuralism was criticized because its subject of scrutiny—the conscious experience—was not simply studied with skillful experimentation. Its reliance on introspection, despite Titcheners strict rules, was disapproved for its deficiency in authenticity. Judges claimed that self-reflection is not viable, and that introspection can provide diverse results depending on the subject. Even though the quest of structuralism mostly died with Titchener (1867-1927), he supplied a solid system of psychology which would well along be the matter and center of major alterations in psychology, resulting in a substitute approach to psychology: functionalism. Functionalism is of great significance to the history of American psychology, for the reason that it is a system of psychology that is exclusively American. Wundtian psychology and structuralism one and the other have their origins in Germany, but functionalism is an American product. The Functionalism of William James American psychologist William James (1842-1910) emerges[SD6] in the mid- to late-1800s.Functionalism appeared as a response to the structuralism and was greatly influenced by the work of William James and the evolution theory of Charles Darwin. James approach to psychology was barely concentrated upon the structure of the mind, and more concerned with scrutinizing the manner in which the mind adjusts to altering situations and atmospheres. Functionalism also put emphasis on individual dissimilarities, which had a serious influence on educational sector. The changeover from structuralism to functionalism reveals the rapidly fluctuating times in psychology. In just a period of twenty years (1880-1900), the main principal point of psychology moved from Germany to America. Gestalt’s Psychology While Wundt and James were investigating with introspection, another group of psychologists were elucidating human inner thoughts and actions in a considerably altered way. Gestalt psychology is founded upon the concept that we encounter life situations as combined wholes Gestalt psychologist like Max Wertheimer (1880–1943) attempted to survey a person’s whole experience for the reason that the way we experience the world is further than just an amassing of several perceptual involvements. Like the introspective principles, usually than the influence to particular forms of therapy and the investigation of perception, Gestalt psychology has rather slight influence on present psychology. Behaviorism[SD7] Behaviorism came to be a prevailing school of thought during the 1950s and had its initial start with the work of a Russian physiologist named Ivan Pavlov. This approach set up against functionalists concepts attempted to make psychology as a more scientific field by centering only on observable behavior. It was also centered upon the work of thinkers such as: John B. Watson and B.F. Skinner. John B. Watson strictly proclaimed war by founding a completely new method to psychology namely behaviorism. Watson is usually considered as the father of behaviorism:Give me a dozen healthy infants, well-formed, and my own specified world to bring them up in and Ill guarantee to take any one at random and train him to become any type of specialist I might select doctor, lawyer, artist, merchant-chief and, yes, even beggar-man and thief, regardless of his talents, penchants, tendencies, abilities, vocations, and race of his ancestors.John Watson,Behaviorism, 1930. The term behaviorism is related to the school of psychology established by John B. Watson centered on the conviction that actions can be measured, trained, and altered. Behaviorism was recognized with the publication of Watsons model paper Psychology as the Behaviorist Views It (1913).Another behaviorist, B. F. Skinner (1904–1990), extended the rudimentary concepts of behaviorism to comprise the idea of reinforcement—environmental incitements that either boost or discourage some reactions. Skinner’s intellectual inspiration persisted for decades. Despite the fact that behaviorism in time eradicated its hold on psychology, the elementary ideologies of behavioral psychology are still far and wide in use today. Psychoanalysis[SD8] An Austrian physician so-called Sigmund Freud (1856-1939) reformed the face of psychology in a revolutionary way, suggesting a theory of personality that accentuated the significance of the unconscious mind. The psychoanalytic theory suggested by Sigmund Freud had an incredible influence on 20th-century beliefs, winning over the mental health sector as well as other fields comprising art, literature and popular culture. Freud assumed that the human awareness consisted of three features: the id, the ego, and the superego. A lot of Freuds interpretations and theories were founded on clinical problems and case studies rather than empirical, scientific researches. Freud maintained the fact that to understand human thoughts and actions correctly, we must enquire the unconscious mind over and done with dream analysis, word link, and other psychoanalytic treatment methods. This Austrian physician stated that the unconscious was that section of the human mind that consist of instincts, actions, and needs that we actually ignored of but on the other hand affect our conduct. However, Freuds theories altered in what way we reason about the human thoughts and actions and his contribution to psychology and culture is incontestable. Yet, in the beginnings of 1900s in the United States, Freud’s ideologies were dominated by another concept to understanding behavior called behaviorism. Cognitive Psychology[SD9] Cognitive psychology is the school of thought that investigates mental processes comprising how people think, perceive, remember and learn. This section of psychology is linked to other field comprising neuroscience, philosophy and linguistics. This approach began to arise during the 1950s. One of the utmost influential theories from this school of thought was the phases of cognitive development theory suggested by Jean Piaget.Research developed to matters such as memory, problem solving, and decision making. Cognitive psychology is not up till now a system of psychology, but it is presumably the most prevalent approach in experimental psychology today Humanistic psychology Dissatisfaction with behaviorism and the social turmoil of the 1960s result[SD10] in humanistic psychology. Humanistic psychology was concentrated on each persons capacity and underlined the significance of development and self-realization. The major conviction of humanistic psychology is that individuals’ are naturally good and that cerebral and communal difficulties are caused from deviances from this natural inclination.[SD11] Referencing List Oren Lahav. Origins of psychology. Available: http://psychology.learnhub.com/lesson/3833-origins-of-psychology Last accessed 27 January 2015. Kendra cherry. TheOriginsofPsychology.Available:http://psychology.about.com/od/historyofpsychology/a/psychistory.htm Last accessed 27 January 2015. History of Psychology. 123HelpMe.com.Available:http://www.123HelpMe.com/view.asp?id=69704 Last accessed 27 January 2015. Kendra cherry.The Influence of Philosophy and Physiology. Available:http://www.netplaces.com/psychology/psychology-yesterday-and-today/the-influence-of-philosophy-and-physiology.htm Last accessed 27 January 2015. Saul McLeod. (2008). Psychology as a Science. Available: http://www.simplypsychology.org/science-psychology.html Last accessed 27 January 2015. â€Å"Early Frameworks: Structuralism and Functionalism.† (20 Sep 2014). Boundless Psychology. Available:https://www.boundless.com/psychology/textbooks/boundless-psychology-textbook/introduction-to-psychology-1/history-of-psychology-23/early-frameworks-structuralism-and-functionalism-111-12648/ Last accessed 28 January 2015. History of Psychology. 123HelpMe.com. Available: http://www.123HelpMe.com/view.asp?id=69704. Last accessed 27 January 2015. From R. Eric Landrum. Brief History of Psychology. Available: http://personal.psu.edu/faculty/a/c/acp103/PSYCH105/brief_history.htm. Department of Psychology. Boise State University. Last accessed 28 January 2015. (Kendra cherry.Major Schools of Thought in Psychology 7 of the Major Schools of Thought inPsychology.Available:http://psychology.about.com/od/historyofpsychology/a/schoolsthought.htm. Last accessed 28 January 2015. Kendra cherry.The Rise of Behaviorism. Available: http://psychology.about.com/od/historyofpsychology/a/psychistory_3.htmLast accessed 28 January 2015 Kendra cherry.What Is Behaviorism? Available:http://psychology.about.com/od/behavioralpsychology/f/behaviorism.htm.Last accessed 28 January 2015 Kendra cherry .Psychoanalysis.Available:http://psychology.about.com/od/historyofpsychology/a/psychistory_2.htm Last accessed 28 January 2015 Kendra cherry. What is Psychoanalysis.Available:http://psychology.about.com/od/historyofpsychology/a/psychistory_2.htm. Last accessed 29 January 2015 Kendra cherry. What is Humanistic Psychoanalysis? Available:http://psychology.about.com/od/historyofpsychology/a/psychistory_2.htm Last accessed 29 January 2015 1 [SD1]Unclear [SD2]Good introduction. [SD3]/do not list questions [SD4]Could have started with this paragraph and not give so many details about greeks and Descartes. [SD5]writing should be impersonal. [SD6]Past tense [SD7]Missing transition about why behaviorism came about [SD8]Missing transition from behaviorism to psychoanlalysis. Behaviorism comes after psychodynamic approach. [SD9]Missing transition about how the cognitive school of thought came about. [SD10]Past tense. [SD11]Satisfactory attempt. Intext references missing though and should have used materials from books and journal articles and not only from websites.

Language Learning Is A Complex Process English Language Essay

Language Learning Is A Complex Process English Language Essay Spielberger defined as the subjective feeling of tension, apprehension, nervousness and worry associated with an arousal of the autonomic nervous system. It is a psychological and physical response to a threat to certain values which the person holds as essential to his existence (May, 1977). Foreign language classes is perceived by many students as more anxiety provoking than other classes (Horwitz et al., 1986). Although some past researches suggested that foreign language anxiety may be facilitating (Chastain, 1975; Kleinmann, 1977), recent studies have proved that its effect is more debilitating to the language learning process (e.g. Philips, 1992; Aida, 1994; Donley, 1997; Von Wà ¶rde, 1998; Ando, 1999). In addition, MacIntyre and Gardner (1991) states that anxiety is really problematic to foreign language learners since it hinders the acquisition, retention and production of the new language. Foreign language anxiety (FLA) is a new term coined by Horwitz et al. (1986). It is a specific type of anxiety experienced by learners of foreign and second language learners. It is the feeling of stress and nervousness which affect non-native speakers while studying a foreign or second language. Horwitz, Horwitz, and Cope (1986) define FLA as a complex phenomenon which consists of self-perceptions, beliefs, feeling, and behaviours related to classroom language learning arising from the uniqueness of the language learning process. Young (1992) defined it as a complex psychological phenomenon specific to language learning. A more general definition of FLA given by MacIntyre and Gardner (1994) describes it as a type of situation-specific anxiety in speaking, listening, and learning that is experienced by learners in the context of second or foreign language learning. Moreover, MacIntyre (1995) pointed that anxiety may facilitate or debilitate the learners academic performance. Accordin g to Spielberger et al (2005) FLA is the fear that a person feels when using a second or foreign language in which he is not proficient. He describes it as the tendency of the individual to react nervously when using the second language in the different linguistics skills, (i.e. speaking, listening, reading and writing). Since then researchers have produced a considerable number of studies to prove that it is not merely an abstract issue, but a reality for foreign language students (e.g., Casado Dereshiwsky, 2001; Coryell Clark, 2009; KostiĆ¡-BobanoviĆ¡, 2009; Liu, 2006; Liu Jackson, 2008; MacIntyre Gardner, 1994a; Tallon, 2009; Von Wà ¶rde, 2003). According to Horwitz et al (1986) the main causes of foreign language anxiety to communication apprehension, fear of negative evaluation and test anxiety. Communication apprehension prevents the learner to develop communication skills in the target language. Likewise, fear of negative evaluation is the learners feeling that the teacher and other classmates may negatively evaluate their language ability (Horwitz et al.; 1986). According to Horwitz et al (1986), test anxiety is related to the performance of the learner. He considers the task or test as a threat instead of an opportunity to improve his language skills (Dà ¶rney, 2001). Horwitz et al (1986) pioneered the first instrument to measure the foreign language anxiety named as the Foreign Language Classroom Anxiety Scale (FLCAS). Since then, various studies have been conducted to define the relationship between foreign language anxiety and performance of learners. There is a general agreement that FLA has a negative effect on the language learning process and performance (Horwitz et al., 1986; MacIntyre Gardner, 1991; Phillips, 1992; Young, 1991). Horwitz (2000) further adds, countless language learners and teachers across the world identify with the experience of foreign language anxiety, and the potential of anxiety to interfere with learning and performance is one of the most accepted phenomena in psychology and education. There is a general agreement among researchers that there is a consistent moderate negative correlation between FLA and learners performance (Aida, 1994; Horwitz et al., 1986; MacIntyre Gardner, 1991; Phillips, 1992; Saito Samimy, 1 996; Coulombe , 2000; Kim , 1998). Foreign language speaking anxiety (FLSA) is specific type of anxiety which prevents the learner to communicate in the target language. Horwitz et al. (1986) suggested that FLA frequently occurs also in speaking in the form of a shyness characterized by fear of communicating in the foreign language. Tsiplakides and Keramida (2009) concluded that FLSA has a negative influence on students performance and they also proved that a decrease in anxiety automatically causes an increase in students motivation and hence performance is enhanced. However there are very few studies conducted to explore the reality FLSA and determine its impact on the learning process from the students perspective.

Neurosurgeon :: Medicine Medical Surgery Neurology Papers

Neurosurgeon Tumors located in the frontal lobe are quite common since this lobe is the largest in humans. These growths are categorized as primary, which means they originate in the brain (benign), or secondary, meaning they have a different origin and it spread to the brain (metastasized). Primary tumors tend to grow slower and cause less noticeable damage and behavioral changes. Secondary tumors, on the other hand, pose a bigger threat because they grow faster and tend to be malignant. Tumors can be operated, with low mortality, but it is usually the individual’s behavior, life, and family that have to change in order to adapt with these new conditions brought on by these growths. Neurosurgeon Neurosurgeons will first want to diagnose the individual complaining of certain complications. Most individuals will report having seizures and/or recurrent headaches, usually recurring in the same area. But, other symptoms could occur depending upon the location. For example, personality changes, being overactive, trouble paying attention, and a loose, disconnected feeling. When the complaint is registered, the neurosurgeon will most likely want to run a couple of tests to see if what the patient is experiencing is due to a tumor. To alleviate some of the symptoms in less threatening cases, the surgeon may prescribe some medicine. Steroids are usually given to reduce swelling and inflammation from growth. Anticonvulsants are given to help reduce or stop seizures caused by tumors. And, to help alleviate hydrocephalus, a shunt is inserted in order to drain fluids and to reduce that build up caused by the tumor. But of course these medications could have unwanted side effects. Steroids like dexamethasone could cause restlessness, anxiety, and/or depression; antipsychotic medicines usually are given to subdue those effects. If anticonvulsant drugs’ dose is too high or too low, it could exhibit aggression, insomnia, and/or psychosis. They could also have a bad reaction with chemotherapy and cause sleepiness, depression, confusion, speech and vision problems, and/or gait problems. This could be solved by either changing dosage or anticonvulsant. Modern imaging techniques have allowed neurosurgeons to better examine the brain and especially locate tumors. The neurosurgeon could start with some X rays and look for any abnormalities in the skull and for calcium deposits, but it could be a waste of time when a Computerized Tomography (CT) could be used. Equally, positron emission tomography (PET) and magnetic resonance imaging (MRI) have emerged to provide more detailed and valuable

vietnam war :: essays research papers

Choices Tim O’Brien was drafted to the Vietnam War. He didn’t want to go to the war. So he went to the northern woods in the northern Minnesota. He had to make a choice whether to go to the war or not to go to the war. After spending six days with guy Elroy he decides to go. Tim O’Brien went to the war for the wrong reasons. He didn’t even think that there should be a war. He saw no reason at all why they should be fighting. He says â€Å"I was drafted to a war I hated... [I was] politically naive, but even so the American war in Vietnam seemed to me wrong. Certain blood shed for uncertain reason. â€Å"He hated this war and had so many questions about it. he says â€Å" It was my view then, and still is that you don’t make a war without knowing why.† he didn’t believe in it and didn’t know why we were fighting so why should he go to a war. He didn’t want to go to war. He wasn’t made for war. He even says , â€Å"I was no solider. I hated dirt and tents and mosquitoes. The sight of blood made me queasy.......† Now come on he didn’t even like anything to do with outdoors what good would he even do for our country. He minds well stay home and go to school. He was too young and had too much to lose. He even got a scholarship to a good school. â€Å"... I had the world dicked - Phi Beta Kappa and Summa Cum Laude and president of the student body and a full ride scholarship for grad studies at Harvard.† It must have been a mistake cause I was too young. â€Å" a month after graduating from Macalester college. I was drafted to fight a war I hated. I was twenty-one years old, young, yes.† Way too young to go to war. He was too embarrassed not to go. He was afraid to be laughed out of town. â€Å" ... and it was easy to imagine people sitting around a table down at the old Gobbler Cafe on Mainstreet, coffee cups poised, the conversation slowly zeroing in on the young O’Brien kid, how the damned sissy had taken off for Cananda.† Now think about those reasons aren’t very good for going to fight for our country.

Determining a substance by tritration Essay

Aim: Using the procedures of a standard acid base titration lab, the goal of this experiment is identifying the amount of Calcium Carbonate (CaCO3) that is presented in a calcium carbonate substance presented by our teacher. Hypothesis: Due to any unknown substance that we encounter in the chemistry room, we must take serious precaution, as the substance may very well be highly contagious and dangerous to smell, touch or taste directly. The only ability that we posses that can be used to observer this substance is our vision that is going to help us in determining the concentration of the substance. Although that with vision only, it will not suffice the need that is necessary to make that judgment as we need quantitative data (finding the exact concentration of calcium carbonate). Unless we have prior knowledge about this substance, the processes of a titration must be used. My hypothesis begins that this has about 60% concentration. Variables: Independent Variable: There is none in this experiment. The goal of this lab is not to include any variables that will change the concentration of the calcium carbonate. We need constant results for the concentration of the calcium carbonate, as that will determine the actual concentration of the calcium carbonate in our substance. Dependent Variable: The volume needed to titrate the calcium carbonate solution by using the phenolphthalein indicator. Though it is a clear substance, the indicator will change its color into pink when the solution becomes a base from an acid. By determining the amount of hydrochloric acid is needed to change the color of the solution, we can determine the concentration of calcium carbonate through some calculations. Controlled Variables: 1. The Distilled Water: The distilled water will be the only water that will be used during the entire experiment. The distilled water was prepared and resented by our teacher. 2. The calcium carbonate substance: The calcium carbonate substance was constant throughout the entire experiment. 3. The Hydrochloric Acid: The hydrochloric acid was one of the main components of this experiment. Therefore this acid was also prepared and presented by the teacher. 4. All Equipment: All the same equipments such as the pipette and the filter paper were used throughout the experiment. Apparatus: * Unknown white powdered substance * 50cm3 burette * 3 250cm3 Erlenmeyer flask * 200cm3 for hydrochloric acid * 0.1M of Sodium Hydroxide * Burette clamp * Retort stand * Distilled water * Goggles * Filter paper * A funnel * Phenolphthalein indicator * A scale * Paper towel * A spoon * Pipette * Pipette sucker * White paper Method: 1. First set up the retort stand and the retort clamp as indicated by the diagram below. Of course, the flask must be prepared in the subsequent steps. However unlike the diagram, place a white piece of paper beneath the flask so that the color change becomes more easily visible. 2. After placing the paper towel and scaling the scale, measure out approximately 10.0 grams of the unknown substance and record the exact mass 3. Add 200cm3 of 1.00-mol dm-3 hydrochloric acid and stir until the reaction is complete. 4. Filter the solution and withdraw 10cm3 using a pipette and make up to 100 cm3 in a volumetric flask. 5. Titrate 10cm3 portions against a standard 0.1M NaOH using the phenolphthalein indicator. 6. Record both quantitative and qualitative data. 7. Repeat the process of titration three times. Observation (Data Collection): Measurements: * Mass of Calcium Carbonate solution: * Burette: Calcium Carbonate solution made using 250cm3volumetric flask with an uncertainty of ?0.5cm3 * Pipette: 25.0cm3 of 0.100moldm-3 NaOH(aq) ?0.04cm3 Chemical Equations: Before we delve into the calculations, it is best that we list the necessary chemical equations of this lab. One must note that in this experiment, that there were two chemical reactions. Firstly, the first experiment occurs when the white substance mixed with the HCl. The second chemical reaction took place when the HCl solution meets with the .1M of NaOH 1. 2. Qualitative Data: Description of the substance used and produced Hydrochloric Acid Clear, viscous, Calcium Carbonate White, powder form Phenolphthalein Indicator Clear solution, comes in a bottle, add as drops Solution Produced in the end Bubbly, white liquid, most of the unknown mixture dissolved Clear/pink throughout. Quantitative Data: Measurement Recorded During the Experiment Trial 1 2 3 4* Initial Burette Reading (ml?0.05cm3) 0.00 0.00 0.00 0.00 Final Burette Reading (ml?0.05cm3) 5.45 5.90 5.60 5.40 *To note, for the calculations below, the supervisor at the time suggested the best data to use would be the average of the HCl used because the numbers found were very consistent. Calculations The following steps were taken so to find the % by mass of CaCO3 in the mixture 1. The moles of acid presented in 200cm3of 1.00 mol dm-3hydrochloric acid. 2. The moles of acid presented in 10cm3of the acid solution titrated. 0.00056molof HCl 3. Multiply the volume present in the volumetric flask. 4. The total moles acids remaining after the reaction with CaCO3 5. Subtract the value in 4 from that obtained in 1 to find moles acid used. 6. The stochiometric equation for the reaction of HCl and CaCO3 Hydrochloric acid+Calcium carbonate–>Calcium chloride+water+Carbon dioxide -Therefore the molar ratio is 1 mole of calcium carbonate to 2 moles of hydrochloric acid 7. Using this and the value in 5 to calculate the moles of CaCO3 present. Then calculate the mass of CaCO3 8. Using the value found in step 7 and the original mass of the mixture, here is the calculation to find percent of the mixture is made up of CaCO3 Uncertainties: * * * * Total Uncertainty= Conclusion: This experiment in general was very interesting. During this lab, I was able to learn of how we can identify the amount of a substance by knowing the concentration and volume of another. We were able to do so as we knew the moles and concentration of sodium hydroxide that had enabled us to find the unknown concentration of calcium carbonate. Because the actual percentage of CaCO3 was not given, we must concur that the accuracy of this lab has been affected and therefore must be assessed by our uncertainty percentage. The percent of uncertainties represents the desultory errors that may have occurred, which either may make the measurements bigger or smaller than the accepted value, due to imprecise measurement. One way to avoid future random errors, better equipment may be needed, or repetition of the measurements. Despite the uncertainties based on lab equipments and other mediums of measurements, one of the biggest possible sources of error lies in the systematic errors of this lab, especially finding the exact endpoint. Though the pink color should indicate when the endpoint is reached, in trial 2 and 3, the solution turned a faint pink color and my partners and I did not know whether that faint pink indicated the endpoint. This could have resulted in a measurement lower than the actual value. To possibly improve this source of error, I believe more time and trials should be allotted to the students. When I was doing my experiment, we were only given a single class time to follow the procedures, write down our notes, and clean up our experiment. If more time was allotted, then higher quality recordings could be made. This would then give us a clearer idea when the endpoint actually is. Next, though it is unlikely, to improve this lab we may have to rinse the burettes and other flasks prior to performing this lab. In my chemistry classroom, burettes and flasks are arranged so that the clean ones are clearly seen and labeled while the used ones are in the sink. However it could be possible that another student may have placed an unclean burette in the cabinet full of clean equipments. Therefore, for accuracy purposes, all equipment should be washed using soap and tissues. Reviewing and understanding the errors can significantly improve this experiment. Though my hypothesis of the concentration being 60% calcium carbonate was wrong, this experiment taught me the value and usefulness of the process of titration.

How Harmful Secrecy Can Be Essay

To talk about keeping secrets or how harmful secrecy can be,we should first know what serecy is.what kind of secrets surround us,and since when it all started?Secrets were born with the human being.They just follow a cycle since our existence on the plante.The problem is that do we really need secrets?Are they vital to us?If we follow the right path there is no need for secrets but many times we don’t,we can also make huge mistakes that we better think not to show.So we hide them,and hiding them we create a secret. In the 21st century,in this HI-TEC society we hardly can keep anything private.It all starts with the online privacy which in fact doesn not exist.Someone,we don’t know who,may be monitoring us every single minute. They just gt access in our private stuff.It is really uncomfortable to think that someone can be reading what you’ve typed. A magician creates a trick and he firstly shows it to his wife.She gets amazed by the trick and insists to know the way he does it.After he tells her she says:†Once you know it’s actually very obvious†.These are called professional tricks which can’t be shown.Because revealing these secrets you just vanish the magic of what you do,making it something ordinary. There are also government secrets which are absolutely the most important of all.Most of them have to do with the national security and some of them are too ugly to be said. Maybe some secrets aren’t revealed to avoid panic.But don’t we deserve to know everything in democratic government?If we can’t administer these secrets,who are the enilightened people whom all these secrets are believed? It’s clear that not all the people of a country,even they’re aqual to each other,aren’t capable of administering these risky secrets.Some things are just ugly to be public,the wikileaks case for example. Was it necessary that the entire world knew what American Government really thought about other national governs? Honestlyi think national secrets should be kept because they contain very important information that may be harmful if it reveals.In these cases ignorance is bless. Have you ever though there are some secrets we just don’t want to know or we don’t want to accept.after something extraordinary,we eill be looking for the secret.But of course we eon’t find it because of course;we’ll not be really looking.We don’t really want to work it out.We want to be fooled.

Principles Of Safeguarding And Protection Essay

Sexual abuse – This is unwanted sexual activity that is forced upon a person without their consent, this includes rape, making them watch pornography, pestering them by making sexual suggestions or comments, or they were pressured into consenting. Emotional/psychological abuse – This is controlling behaviours like shouting and calling the service user names. Could be threats of harm or of being abandoned, being deprived of contact with others, being humiliated, controlled, intimidated, kept in isolation or being withdrawn from supportive networks or services. Financial abuse – Taking control of money and bank accounts. These include theft, fraud, exploitation, property or misappropriation of property, possessions or benefits. Institutional abuse – Institutional abuse comprises of neglect, physical abuse, and sexual abuse, psychological, emotional and financial abuse. Residents are not allowed to go out, private letters opened and read, shown no respect for their privacy. Service users interests are not taken into consideration, they are given more medication than required. Complaints procedure is not made available to the resident. Self neglect – An adult that fails to take care of their health and is likely to cause serious physical, mental or emotional harm to themselves. Neglect by others – ignoring medical or physical needs. Fail to provide access to health, social care or educational services, withholding medication, not giving adequate nutrition and heating also clothing etc. Signs and symptoms associated with each type of abuse Physical abuse – these include bruising around well protected and covered areas, fractures, burn marks, fear, depression and unexplained weight loss or hair loss, flinching. Sexual abuse – Unexplained change in their behaviour, difficulty in walking, sitting. Injuries to genital area, bloodstained underwear, pregnancy and STD’s. Emotional/psychological abuse – Withdrawal, depression, change in their sleep patterns. Agitated, feeling confused. Change in their behaviour, change with their appetite, losing or gaining weight. Low self esteem and confidence. Financial abuse – Unpaid bills. Basic needs not being met, lack of personal possessions and clothes. Lack of money on a day to day basis. Unexlained money being taken from their bank account. Keeping the service user away from their family and friends, so that the support worker has total control. Institutional abuse – No flexibility at meal times or bedtimes. Dirty bedding and clothing. Lack of care plans, misuse of medication, staff have no regard for the residents privacy they enter into the residents room without knocking. Self neglect – Poor personal hygiene. Inappropriate clothing, confusion, malnourishment, incorrect medication could be over or under medicating, skin sores. Neglect by others – Poor personal hygiene including soiled clothing, inappropriate clothing, and the resident could have bed sores, and may be constantly hungry due to lack of food. Suffer from different illnesses. Factors that may contribute to an individual being more vulnerable to abuse The resident could be suffering from a mental disability such as dementia. The resident could be using illegal drugs or be an alcoholic. They could be isolated, suffering from depression. The resident may be suffering from low self esteem or self worth. All of these can make that person more vulnerable to abuse. Know how to respond to suspected or alleged abuse If a service user was showing signs of abuse, changes in their behaviour, marks or bruises on their body I would ask the service user what has happened, and tell them the changes that I have noticed. I will listen carefully; it is up to them to tell me what has happened. I will not ask them any questions, I will stay calm. I will record what the service user tells me using their own words. I will reassure the service user and explain to them that their safety is most important and it’s my duty of care to inform the manager. The report will be confidential. I will let my manger know what has happened immediately in private. I will only record and report the facts that the service user told me. Depending what is found the service user may need to be monitored, plus a care plan put into place to protect the service user that must be followed. The actions to take if an individual alleges that they are being abused. Report the service user’s allegation to the manager in private. I would record the facts on appropriate paperwork using their words. I will listen and not judge the service user. I will establish what has happened and report any suspicions to my manager. I will reassure the service user at all times, and take the allegations seriously. I will speak clearly and precise and will avoid asking leading questions. I will date and sign the paperwork, get it signed by witnesses if there are any. Photographs will be taken of the evidence if this is possible. Identify ways to ensure evidence of abuse is preserved Record the facts immediately Report immediately Do not tamper with the evidence. Leave things as they are do not touch anything. Do not clean or wash what the service user is wearing. Do not handle service users’ clothes or bedding. Keep the area safe; do not let anyone enter the area. Keep any first aid items that have been used. Understand the national and local context of safeguarding and protection from  abuse National Policies – Safeguarding Vulnerable Groups Act 2006, the Vetting and Barring Scheme run by the independent Safeguarding Authority (ISA), Criminal Records Bureau, and Human Rights act 1998. Local Systems – Safeguarding Adult Boards, Safeguarding policies and procedures for vulnerable adults. Safeguarding Adult Boards – these bring together a number of local agencies that work with vulnerable adults to share their information and monitor their work, i.e agencies like the police, housing teams and advocacy groups. The Police – their role is to safeguard vulnerable adults, investigate reports of vulnerable adult abuse, to protect and uphold the rights of all vulnerable adults. CQC – to monitor and provide guidance on what health and social care provides must do to safeguard vulnerable adults from abuse, Safeguarding policies, procedures and systems are in plac e to prevent vulnerable adults from abuse. Identify reports into serious failures to protect individuals from abuse Winterbourne Hospital had and inspection of its services after allegations of abuse. The report came after Panarama filmed patients being pinned down, slapped and doused in cold water; they were taunted and teased even though whistle blower Terry Bryan had warned of what was happening to the management and the Care Quality Control on a number of occasions. CQC inspectors found Castlebeck care failed to make sure that service users were adequately protected from risk. There was failure to protect service users or to investigate allegations of abuse. The provider also failed to notify CQC of serious accidents and times when service users went missing. Staff did not understand the needs of the service users that were in their care. Methods of restraint would be used without any alternatives. Inspectors found that staff had been working there without any background in care service. Castlebeck failed to meet standards required by law including  ­Ã¢â‚¬â€œ They did not report major incidents to the Quality Care Commission as required’ The delivery of care did not meet the service users’ individual needs. They did not have systems to assess and monitor the quality of services. They did not identify or manage risks relating to health welfare and the safety of the service users. They did nothing regarding complaints and people about the service. Investigations into the conduct of staff were not robust and did not safeguard the service users. No reasonable steps were  taken to prevent abuse before it occurred. There were ineffective recruitment procedures, not appropriate training and supervision to staff. How to identify sources of information and advice about my own role in safeguarding and protecting individuals from abuse This can be done in a number of different ways from training and advice from training centres Social Services Care Quality Commission From books The Internet My companies’ policies and procedures on safeguarding My manager and work colleagues Independant Safeguarding Authority. Understand how the likelihood of abuse may be reduced by Working with person centred values – By working with person centred values, individuality, privacy, choice, independence dignity respect and partnership, the service user is encouraged to live as independently as possible. By promoting choice and rights for a service user then they are making their own choices, and not having them made for them. They are more independent. Complaints procedures should be in place and be accessible to them; it’s then less confusing for them to have the confidence to report any abuse. Encouraging active participation To encourage a service user to participate and make their own decisions, for example to ask them if they would like to have a bath or a shower. It is good practise to involve the service user with their care plan as it’s about them, this reduces the risk of abuse and also gives them confidence to speak up if there is an issue. The service user is an active partner in their own care or support, rather than a passive recipient. Promoting choice and rights Promoting choice and rights is all of the above; it’s about the service user taking control of their life, even if it’s in a small way by deciding what they want for breakfast. It allows them to be an individual, to have rights  and wishes recognised. The importance of an accessible complaints procedure for reducing the likelihood of abuse If a complaints procedure is easily accessible abusers would be more likely challenged about their behaviour, knowing this would make them less likely to abuse. It also helps the vulnerable service users to feel protected and less likely to accept abuse. Know how to recognise and report unsafe practices Unsafe practices that may affect the well being of individuals. These could be due to Unsafe administration of medication Breaking confidentiality Inadequate food Inadequate toileting – dressing etc Inappropriate physical contact Failure to maintain professional boundaries Unreliable systems for dealing with service user’s money and personal possessions. Failure to ensure supervision Inappropriate physical contact with regards to moving and handling Inadequate service users personal care plans Not carrying out tasks to a standard that caters to the individual’s needs and personal preferences. Lack of staff training Staff to tired to do their job correctly Every time a short cut is taken on a procedure it could affect the well being and safety of others. Actions to take if unsafe practices have been identified Follow the organisations policies and procedures Protect and ensure the safety of the individual Report to the line manager Preserve any evidence Record and report – write a confidential report about what is suspected and why. Actions to take if suspected abuse or unsafe practices have been reported but nothing has been done in response If I have reported abuse or unsafe practices and nothing has been done by my line manager, I would contact the Care Quality Commission, social services and contact police if  necessary As part of the process is to contact the local care standards inspectorate. The person that it was reported to should do this if they have not then it may be considered abuse or neglect. If I suspect that this has happened i can also blow the whistle on my employer.